Write something. It’s easy enough. All you have to do is tell a story. Photo by Markus Winkler on Unsplash

Photo by Ashes Sitoula on Unsplash


Imagine pulling content from an entire warehouse inventory of ideas!

We remember things that are designed to be different. Photo by Cristina Gottardi on Unsplash


What seems overwhelming from where we are, is an accomplishment to those ahead of us. Keep your gaze forward and up! Photo by Mathias Jensen on Unsplash


A Lesson in Brand Development

Man walking past glass double door that reads: Hello Startups
Hello, Startups! Come on in!

Gears that read: Efficiency, Plan, Quality Improvement, Process, Strategy, Goals, and Growth set on a lilac purple background
Never have I ever used the first image that comes up on Canva. But this one nails it.


Photo Courtesy of Joshua Peacock via Unsplash

Women’s Power Fashion in the 1800s


This journey does not look like a journey you or anyone you know has taken. Even if they are entrepreneurs themselves, they did not walk this path with your unique professional heritage.

Susie Ippolito

Brand Strategist and Creative Non-Fiction Writer Developing Intelligent Creative Content

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